Clients and Patience

Paul Hooper | 06 Oct 2020

In the fast-moving world of Health & fitness, where social media seems to dictate people’s way of thinking, patience is a trait that many struggle with given how much emphasis and marketing is put around 8 week challenges and the like. 

As professional trainers, we know patience and time is key to long term success in someone’s health and fitness transformation; however, how do you educate your client to ensure they understand this and embrace it so they don’t lose interest or patience when results aren’t coming fast enough?

Common go-to tools I often use to establish and understand that patience is required on an individual’s journey include:
1.       Reference to other long-term transformations
2.       Use of evidence-based research to prove that being patient does work
3.       Show what can happen when patience is not practiced
4.       Explain in detail the long-term benefits of doing the process right over time
5.       Always consistency over inconsistency

Reference to Other Transformations

Often when new clients are looking for a quick result or have that expectation, I often show them previous transformations of mine and not only how long they took, but the great position they are in now health wise. This is often a big eye opener for the new client and shows how long a transformation may take, but the massive advantages of doing it right and what benefits are at the end of the process.

Before and after photos and a client’s testimonial will go a long way in providing that confidence to a new client that the process, even though it may take time, is well worth it.
 
Use of Evidence-based Research

There is an abundant amount of research available to provide further proof that patience works. Several well respected coaches, researchers and evidence-based practitioners have all shown how a longer health and fitness journey can have long term health benefits. So, if transformations alone don’t convince your new client, perhaps research and science will.

Forms of this research can be found through various publications, regulatory bodies and certain well reputable social media sites.
 
When Patience Isn’t Shown

Time and time again, there are plenty of individuals that will go for the quick, fast, unproven version of a diet or challenge without the research behind it because it is cheap, quick, or the before and after photos look great and shows it ‘must’ work. 

Unfortunately, when you dig deep into the following weeks and months of individuals that have undertaken this approach, more often than not there has been a drastic rebound and even a worse final position. While this is unfortunate, it is another example of why short-term diets and plans do not work and do not provide sustainable lasting education and change. 

This is the reality of health and fitness and the more education and evidence you can provide your client, the more they will understand and appreciate the time needed to do the process right.
 
Long-term Benefits

You would think this would be an easy sell, but unfortunately, we live in a world of ‘now’, not what happens in the future.

However, many will take on board the long-term benefits when educated correctly, so certainly take advantage of those keen to learn.

Long-term benefits of doing the little things right and being patient include, but not limited too:
-          Greater mobility
-          Superior joint strength
-          Improved bone density
-          Reduced chance of sustaining injury
-          Reduction in the need for health and mobility assistance from others
-          Improve sleep hygiene
-          Better hormonal balance
-          Better energy levels
-          Higher metabolic performance (meaning you can eat more food)
-          Great weight control and sustainability
-          Long-term education around training and nutrition principles
 
Always Consistency over Inconsistency

For many, the process may seem overwhelming and do not want to be regimental with calorie tracking, etc.; however, this is not the issue - the issue lies with consistency over time. 

The more emphasis that can be delivered to your client about consistency over inconsistency, the greater the chance of long-term results being achieved.

So with that being said, they don’t have to be 100% every day all day. What they need to do is ensure their week represents great consistency. This means training more often than not, so perhaps 4 days out of 7 as an example. This means close accuracy with your food 5 out of 7 days without too many blowouts each month.

So when you look back over a month of data, you can see over 70% of the time the client has been diligent and reasonably accurate.

The longer this goes on for, the better the return and the results will be forthcoming. And often, when a client starts to see these results, they start to reign in their eating and improve their training anyway.

Summary

Through good education, evidenced-based research and client transformations, you can alter the early perception of a client’s eagerness to get a quick result. Therefore, they will not only become a long-term, loyal client (which is great for business), but they will get the long-term sustainable goal they are chasing, and that is the result both parties are after.

 

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Paul Hooper

About the author: Paul Hooper

My fitness philosophy is all about honesty, commitment and hard work. I believe you should always lead by example.

I have built a Personal Training business on providing a high quality service to my clients ensuring their satisfaction each and every time they set foot in the gym. I want people to enjoy health & fitness as much as I do therefore I always try and convey this enthusiasm in each and every session or even when speaking to a client, gym member or anyone else for that matter.

The basis for my training style is hypertrophy. I believe high volume training enables muscle growth and maintenance as well as affective weight loss through high repetitions and short rest periods. It enables a kick of endorphins at the end of each session which the client takes away with them feeling great for the day.

Having excelled at Rugby Union, Golf and Tennis in my younger years, due to injury I turned my hand at Natural Bodybuilding and really enjoy the style of training and nutritional education associated with this sport. I have learnt so much through this journey that it allows me to pass this knowledge onto my clients for them to also achieve success within their own fitness journey.

My business mantra is No Guts, No Glory, No Legend, No Story. This basically means if you put in, you will get back.

I am Paul Hooper. Personal Trainer, Teacher and business owner of Pauls Body Engineering on the beautiful Sunshine Coast, Queensland, Australia.

www.paulsbodyengineering.com

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