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Kevin Laferriere

Kevin Laferriere is a 26 year veteran of the health and fitness industry. He’s held a multitude of positions and responsibilities during that time including currently serving as CEO and Board member for Fitness Professionals Ltd.

FitPro is the largest professional fitness development firm in the world. FitPro Ltd is more commonly associated with its Industry leading brands such as PTontheNet, ViPR, MyGroupfit, and Personal Training Academy Global. FitPro has over 143,000 members in 82 countries. Since its inception in 1990, FitPro has been trusted and relied on by more than 83% of all large scale commercial health club operations in the industry.

Additionally, FitPro’s European markets manage the distribution for Ziva Fitness UK, Tribe Team Training, and MOSSA.

Kevin Laferriere’s prior roles include President, Chief Operating Officer; and Senior Vice President of Sales, Operations and Fitness Services with Lifestyle Family Fitness. He was instrumental in the growth of Lifestyle Family Fitness from 6 local market locations to 56 national stores. Lifestyle was ranked by IHRSA magazine as a top ten health club chain in the industry, grossing more than $128M in annual revenues. Prior to its sale to Lifetime Fitness and LA Fitness, Lifestyle had 3,000 employees and 228,000 members.

Kevin served as partner and co-owner of the Gold’s Gym franchises in St. Petersburg/ Bradenton, Florida for 11 years.

He holds his AA from St. Petersburg College, his BS in biology from the University of South Florida, and has completed graduate courses in Business.

He’s been a student of the industry, including holding up to 36 Fitness Certifications. He served on the original committee for creating the NCCA personal training standards with IHRSA and a founder of the IFL Round Table (credited as being the 12 top fitness directors in the world).

Kevin has been featured in numerous publications, and he continues to travel and present internationally. He also currently serves on the Advisors Board for Bryan University Health Informatics, Board of Directors Fitness Professionals, and Board of Directors PTA Global.