I have seen advertisements for Apple Cider Vinegar that say it helps in weight loss. Does it work?
Apple Cider Vinegar is not new. It has been on the market and touted as a weight-loss aid and cure-all since the 70s, if not longer. Among the purported benefits:
- Encourages weight loss when used along with a healthy diet and proper exercise plan
- Enhances calorie and fat burning more efficiently
- Sustains cholesterol levels that are within the normal range
- Beneficial for healthy circulation while supporting the cardiovascular system
- Maintains blood sugar levels that are within the normal range
- Supports joint health and comfort
- Promotes better digestion and brings relief from occasional heartburn and upset stomach
- Regulates the pH balance in your body
All of the sites that promote these products speak of research and studies that unquestionably show the benefits of this “miracle food” and yet none of them offered supporting literature. So I did a Medline search. No research existed to support the claims made by sellers of Apple Cider Vinegar products. A general search of the web turned up mostly sites selling the product, with the same line of unsubstantiated claims.
Several links existed that led to discussion boards. One page had person after person extolling the virtues of apple cider vinegar for every ailment known to man. A different discussion board had similar posts. In fact, they were more than similar, they were exactly the same. How could this be? I am not positive, but here is my theory: Marketers (multi level or other) lurk and plant advertisements disguised as everyday user posts. The unsuspecting reader engages in a discussion that is totally staged.
Lastly, most sellers of these products include directions to maximize the benefits of the product. As listed on one web site, they are:
- COMMIT yourself to trying the tablets for two to three months.
- TAKE THEM FAITHFULLY.
- CUT BACK slightly on your food intake.
- INCREASE your activity levels a bit.
- RELAX!! Don't weigh every day and don't worry if you don't show pounds lost for a few days. What we hear A LOT is that people go for several days, even a couple of weeks and then DROP pounds. But what we also hear MANY, MANY times is that people will begin to find their clothes fit more loosely even before the weight loss shows up on the scales.
- DRINK LOTS OF WATER! Eight to 10 glasses per day. This helps flush out the fats and toxins.
So basically, eat less, move more, be consistent and drink plenty of water. Wait a minute, isn’t this the formula for weight loss without the use of apple cider vinegar? Yes.
Is it good for you? Well, in liquid form there is some pectin (a water soluble fiber) and it contains some vitamins and minerals, though not in amounts that would equal the most conservative multivitamin and mineral formula. Will it hurt you? I doubt it. Is it worth the money? From what I can tell, no.
Remember, if it sounds too good to be true, it probably is.