10 Secrets to Keeping Clients

by Neil Habgood |   Date Released : 15 Dec 2007
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Neil Habgood

About the author: Neil Habgood

Neil Habgood Neil's passion for fitness and athletics began at the age of 8. As an avid baseball and basketball player for the last 20+ years, Neil's life passion is teaching others how to improve athletic performance and attain optimal health. After 8 years of full-time practice as a Personal Trainer & Strength Coach and after owning and operating 3 personal training studios, Neil has learned, studied, and applied the best knowledge from the fields of Athletic Performance, Fitness, Nutrition, Weight Loss, Rehabilitation, Corrective Exercise, and Holistic Health.

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Comments (10)

Espley, Robert | 09 Jan 2011, 21:37 PM

Good Article.

Although "Small Talk". For me personally has seen my 15+ clients each week. Really getting to know your clients on top of proven effective result will seriously strengthen your client retention.

Don't be afriad to connect with your clients...they are not just paying for your training, they are paying for your personality also!!

I can't imagine half of my clients would have recycled their training packages relgiously over the past year if I remained a blank face who only fired out a few generic questions and only spoke when spoken too unless giving instruction.

Identify with the client and assess their personality; How well they get on with you; What their hobbies and interests are and find the right balance.. A part of the reason they took personal training was to transform themselves and perhaps you as the trainer are an image of where they would like to be with their own image. Having said that I would imagine most people would not ispire to be unfriendly or uncomminicative!

Remember - If you want to secure a solid client.. It's as much about relationship as it is the training, any trainer can give instruction on a treadmil or burpees - Build a fat loss program that give the client a good hard workout.. not all trainers however can be supportive and fun to be around.

That will be the difference in your diary!

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hussaini, zaker | 17 Sep 2010, 02:06 AM

i tried this on an online coversation before i read this article with strangers and i get the same response as you have put in here.... its great

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Leodis, Stavros | 01 Jan 2010, 18:48 PM

Well written

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Burns, Matthew | 09 Dec 2009, 23:42 PM

Good info.
-Matt Burns

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Radicioni, Caesar | 02 Dec 2009, 22:28 PM

I really appreciate the art of mastering uncommon common habits to maintain an elite level of service and make the clients feel important.

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Pitamber, Neilon | 20 Oct 2009, 00:06 AM

great tips jennifer!

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Robinson, Jennifer | 15 Oct 2009, 18:02 PM

Thanks for the useful information. And I am in total agreeance about client accountability. There will be much more chance of maintaining a program and adopting different behavioural patterns long term if they come up with ideas for themselves.

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Tshupe, Thebe | 18 Aug 2009, 21:53 PM

Thanks for the useful info. My business has been stagnant and I really believe with the application of the above-mentioned tips, there's a great chance for growth.

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Moreno, Rene | 13 Jun 2009, 09:40 AM

All I can say is WOW... This is very useful information.

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Dunphy, Jennifer | 20 May 2009, 20:58 PM

This article is a good start for maintaining business. However, it still leaves a majority of the motivation and follow through up to the trainer. If you want your client to continue forward, it has to come from them. You are the guide, they are on the path. For example, instead of giving your client specific homework as stated in #6, let the client know the content of the next session and ask them, "how can you best prepare yourself for the next session?" " What can you commit to doing in the next week to support your upcoming workout?" The client will have the answer. And it will be more realistic and with more sincere accountability because it came from them.

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