Welcome to this month’s edition of “Social Media Tips for Fitness Professionals”! Each month I bring you three of the latest developments in the world of online social media, explain what each new development means for you as a fitness professional, and tell you how to take advantage of these trends to grow your business and communicate with your clients.
Here are the top 3 social media announcements for November 2011:
#1: Social Media Grader “Klout” Launches New Grading Model
So perhaps you’ve been reading this article series each month and implementing the ideas. Is there a way to find out how well you’re doing in terms of your social media interactions and visibility?
Check out Klout, which grades your activity on platforms like Facebook, Twitter and Google+, and helps you to understand how you can do better. They just upgraded their grading model. What’s your Klout score?
#2: VidCaster Gives You Your Own Video Site as an Alternative to YouTube
Do you do lots of exercise or workout demonstration videos, or perhaps marketing videos for your gym or personal training studio? Then you should check out Vidcaster, which (compared to YouTube) allows you to create your own branded video site that has many more options and customization features for your brand as a personal trainer.
#3: Slideshare Is Good For Monetizing Your Talks
At Slideshare, I upload all presentations I give: podcast transcriptions, interesting free PDF files I create, and more. Slideshare’s basic user interface is free, but the paid Slideshare Pro feature allows you to do things like password protect your presentations…
…so that fabulous slide presentation on fat loss that you recently gave at your gym can now be uploaded to the web and sold. Just set up a payment account where people pay (i.e. via Paypal) to access your presentation, then send them the password.
Do you have questions or feedback? Leave them below!
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