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Social Media for Fitness Professionals: April 2013 Edition – Top 12 Ways to Maximize Sharing of Your Facebook Page Posts





Welcome to this month’s edition of “Social Media for Fitness Professionals”! Each month, I bring you three of the latest developments in the world of online social media, explain what each new development means for you as a fitness professional, and tell you how to take advantage of these ...read more

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The Art of Program Design





At first glance, it may not seem that personal trainers are artists. However, the very nature of what we do is rooted in creativity.

When we first meet a new client, they are our blank canvas, a piece of drift wood or unmolded clay. From here, we use our ...read more

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Red Light, Green Light – Assessing Movements Based on the Functional Movement Screen



Red Light Green Light

Assessing, or screening, your group training clients is as important as assessing your one-on-one clients. I use a movement screen (Functional Movement Screen) with each client that participates in our group trainings, which allows me to gather great information that may have otherwise gone unnoticed. While screening the ...read more

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Social Media for Fitness Professionals: March 2013 Edition



No More Posterous

Welcome to this month’s edition of “Social Media for Fitness Professionals”! Each month, I bring you three of the latest developments in the world of online social media, explain what each new development means for you as a fitness professional, and tell you how to take advantage of ...read more

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Reflections on Reflections: The Case Against Mirrors




It’s time to have an honest discussion about mirrors in the training environment. Few of us pay much attention to mirrors in gyms these days, but it’s long past time to give this another look. Trainers and clients simply assume that mirrors are necessary for physical training. In ...read more

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