Christopher Ybanez

In 2010, I attended a PTA Global CPT program at Allied Healthcare Professions and this experience has served as the framework for who I am as a professional and person. The "kaizen" principle they teach has always resonated in me and is what drives me to always strive to be the number one option for my client and team. After I graduated from the program, I ended up working with Jake Duhon at Movefree for a year; it was here where I became a trainer. I was offered a position at the College of Healthcare Professions, as the Lead NASM Instructor, to teach a 720 hour curriculum. It was during these 8 months I realized that I was meant to teach, more than I was meant to train. I believed if I could help trainers become the best version of themselves they would, in turn, do the same for every client they worked with; this compound effect was powerful beyond what I could do alone. I was recruited by 24hour Fitness in August of 2013 as an Assistant Fitness Manager at the Compaq club in Houston, Texas. I transferred out of this club in January of 2014 to reconstruct the Rice Village Super Sport fitness team and had an amazing 17 month experience! As a team of 17 trainers, we accomplished a record setting growth of 140.8% in 12 months, which took our club from $720k to $1.1 million in trainer fitness revenue. We continued to thrive as a team in 2015; however, in July I was asked to take over the Woodlands Super Sport, which reigns as the number fitness team in the 24hour Fitness family. The reason I was approached was the club lost a major training contract due to the oil recession that resulted in over $120k of lost revenue from March to July. In August, I took over as the Fitness Manager and within 3 months we recovered the monthly loss of $30k. My first 30 days were spent identifying the breakdowns in the business that would push us through that metaphorical glass ceiling that capped our growth. The quickest return was to implement a system that identified the performance architecture of our business. We have to be fanatics about continuing education: exercise science, communication, and business management. But, like most trainers, my team was only dialed into one, exercise science. Through my experience it is the behavior and business sciences that ultimately feed into the 78% trainer attrition per year.